We do business in sports

We build your personal brand

AMA Sportsagency klienter

A.M.A. Sports Agency offers a team of expertise in marketing, endorsements, sponsorship, PR and rights management.

Our goal is to develop and maximize our athletes’ success even outside their own arena, based on their personal brand. We have good experience of working with global brands, rights management, PR and activation.

Working with a structured and strategic focus, we create the right conditions for you to develop and become attractive in the commercial arena as a sports personality.
We offer a comprehensive package, and also include education and preparation for life after your elite career, with the right knowledge and strategy to ensure a secure and successful transition to civilian life.

Feel free to contact us for more information about how we work and the services we offer.

Pontus Norén
Pontus Norén, Founder & CEO
Certified player agent


Viktor Arvidsson
Viktor Arvidsson
Los Angeles Kings
Stanley Cup Final 2017 Tre Kronor World Champions 2018
Pontus Almqvist
Pontus Almqvist
US Lecce US Lecce
Sweden U21 National Team Serie A – Italien
Mattias Ekholm
Mattias Ekholm Björnstad
Edmonton Oilers logo Edmonton Oilers
Stanley Cup Final 2017 Tre Kronor World Champions 2018